tangZconsult
Translating Integrity into Action!

SCALE UP your Business with a Marketing and Sales Partner!

Every Business is a Transaction Every Transaction gives and receives value So to get more GIVE MORE... 

START UPS- SET UP YOUR BUSINESS WITH PROFFESSIONAL ARMS!

You have a great idea/product, but are unsure? Allow us to provide an analysis of different market scenarios vis-à-vis your ecosystem. You have a clear analysis, but are not sure about how to raise money or what stakes to offer? Approach the investors with a professional insight and an empathetic Pitch Deck with tangZconsult You want to scale up? Know the current value of your entity on market-accepted metrics! Audit your company and make strategic tweaks to your proposal with insights from the Chennai Market All this and more..... 9962261976

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SMALL OR MEDIUM B2B UNITS- WE are your SALES ARM!

ENHANCE YOUR SALES (PRODUCT/SERVICE BUNDLING) We are your sales arm, acting as a bridge between you & customers. BRANDING Brand your company with a digital footprint at a Nominal cost SCALING UP Propel UR business -bootstrapping/with VCs through sheer efficiency. COMPETITION ANALYSIS AND SALES TEAM TRAINING Get a marketing strategy, training and actual conversions.

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OTHER PROJECTS - PITCHDECK, INVESTOR PROPOSALS, REPORTS

Start working on that mind-blowing idea with professional guidance. 1.Get Business or Business Proposal Audit with tangZconsult 2.Study the viability, sustainability and scalability with tangZconsult. 3.Prepare basic reports flawlessly with tangZconsult Cost and Revenue calculation, Business proposals, Implementation guidance, all with just a mail to tang7618@gmail.com or a ping at 9962261976

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Connect over a cup of Coffee

You talk- We listen. Where are you vs. where you want to be? Get customised and implementable solutions! Get Solutions which are tried and tested! Get Flexipay and affordable budgets! GET A 6 MONTH PLAN

3/11/2025
 

On the Ground

After the initial study, audit and quantified reports of the present scenario, let's discuss the achievable scenarios aligning with your dream. With plans in place, now let's discuss the IMPLEMENTATION MILESTONES TO ACHIEVE THE GOAL over a cup of coffee.

1/12/2025
 

Implementation

We now begin the implementation with close monitoring. We discuss, train and walk the talk with the team. We can work with multiple teams, a few teams, or even just one, depending on the strategy decided upon. We MONITOR THE DIRECTION AND THE PACE OF PROGRESS

1/1/2026
 

Offer the holistic Solution

We regroup with metrics and understand the "what" and "why" to tweak the implementations. We work and rework till we achieve our milestones. Once we achieve, we train and hand-hold till the process is set. Another Audit immerse ,improvise, implement, track, repeat!

1/12/2025
The Major struggle that the vast number of SMEs and MSMEs face while competing with the bigwigs of the industry is the lack of experienced resources who can strategise and implement the latest industry practices. With the vast experience pool that tangZconsult has developed through a carefully nurtured network over the years in both the UAE and India, we believe that the best use of this expertise would be to enable MSMEs and SMEs by offering world-class solutions in budget-friendly capsules, customised to the specific problems they face.
tangZconsult provides strategic solutions to  EMPATHIZE, CREATE SOLUTION, BRAND IT, MARKET IT AND TRACK METRICS TO START ALL OVER AGAIN!
 tangZconsult partners with MSMEs and start-ups, acting as the Marketing and Sales arm, with the present set-up. If you want to
  1.  INCREASE YOUR SALES 
  2. RAISE THE VALUE OF YOUR BUSINESS, 
  3. RAISE FUNDS OR INVESTMENTS, 
  4. MAKE YOUR BIZ VC READY OR  simply SCALE UP, then read on...

EDUCATIONAL CREDENTIALS:
  • MBA From Amrita School of Business
  • COMMUNICATION,  IIM INDORE
  • DESIGN THINKING AND INNOVATION,  IIM KOZHIKODE
  • PRODUCT AND BRANDING,  IIM ROHTAK
  • DIGITAL MARKETING, (IIM VISAKAPATINAM)


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REPURPOSED PRODUCT MARKETING
2 min read
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As MSME, we need to focus on target market but also develop NEW target market through constant repurposing and innovation. Another key lesson is that repurposing is stronger if based on a already existing authenticity. Fevicol was a leading and dependable adhesive and so repurposing it for domestic usage was easier just as Enfield is basically a sturdy vehicle, most suitable for the Indian Terrain and so building other images over it was possible.

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ACCOUNT BASED MARKETING in MSME
1 min read
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To know more about the role of Accounts Based Marketing in MSME, dive right in....

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Implementation of ABM in MSME
3 min read
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With a discussing on WHY ABM already done, lets move to HOW ABM ....

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7 BIG THINGS A START-UP MUST HAVE TO SUCCEED
1 min read
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You can also change the title listed above and add new blog articles as well.

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HOW TO MAKE EXTRA MONEY
1 min read
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Edit your Blog articles from the Pages tab by clicking the edit button.

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CONTENT MARKETING
2 min read
2 Comments

Content Marketing began as an offshoot of digital marketing but today its a marketing tool in its own right, so much so that digital media is but a delivery tool of the content marketing. This is due to just one thing- VALUE ADDITION!

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WHY DIGITAL MARKETING?
2 min read
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Digital Marketing is on the verge of being nominated" the cliche of the year!" - all aspects dissected, scrutinized at an atomic level- Done and Dusted! Are we sure of its success? Do we really understand what and how of it? lets dive into few more case studies, at the peril of diving into subatomic level......

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TRADITIONAL MARKETING
2 min read
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With all the noise about technology, AI marketing, Targeted marketing, lets pause one step back and revisit the age old - TRADITIONAL MARKETING? Is the era of traditional marketing really dead? Are the brands resorting to traditional marketing majorly not making any impact? if Yes where?

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GENERATIONAL SEGMENTATION
3 min read
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Market Segmentation after the digital revolution has been innovative in one aspect and that is GENERATIONAL SEGMENTATION- a concept hitherto almost nonexistent has suddenly become one of the significant demographics. Also, like other segmentation here too the product/ service has to concentrate on two things. Different versions of the product to suit differing generation like NIKE. Positioning the same product differently to different generation like AMUL

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THIRUNELVELLI *IRRUTU KADAI HALWA ECOSYSTEM
2 min read
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Is marketing always about advertisement and reaching out or announcing our presence? Read on to find how a simple strategy and seemingly innocuous parking can actually build a ecosystem...

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ENTERING INTO AN INDIAN MARKET WITH A GLOBAL PRODUCT.
2 min read
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consumer behaviour is a blend of art and science. While models and frameworks helps, results need the application of both emotional empathy and analytical mind. Read on to find how Gillette found its niche.....

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Consumer behaviour in India...
3 min read
1 Comments

Which gaps is 10 month old Zepto filling which bigwig like jio mart failed? How are Indian consumers dictating the products, manufacturer and even international brands? To find out read on...

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The 5 Cs of Marketing- 5th being Collaborators
3 min read
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Swiggy ecosystem, coco-cola supply chain and lays new product mix and even Toyota's supplier management all have something in common.....Read on to find more...

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5Cs of Marketing-4th being CONTEXT
3 min read
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Continuing with the series of 5C of Marketing, we explore the fourth C which is the context setting of the marketing. This Context setting in turn can be easily captures through the PESTLE format

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5 Kinds of Branding in India
3 min read
2 Comments

India, growing as one of the largest consumer market also makes for the most interesting study in consumer behaviour. The basis of branding and marketing of any product after the product itself is BRANDING....

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5 Cs of Marketing Strategy- 1st being Company
2 min read
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Of the 5c of Marketing Strategy lets delve into the first one namely COMPANY with an example of Domino's pizza in India......

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5 Cs of marketing strategy - 2nd being Consumer.
3 min read
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Every marketer need to know two things:- The Product and the People. The marketing campaign needs to be created for the consumers playing different roles at different stages of decision making and the different people playing the roles! To know more dive in..

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ED-TECH   in Indian Market
1 min read
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Edtech is Indian Market has its own rules and norms. Lets dive deeper to know more about the key contributors.

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EDTECH  CONTENT- INDIAN MARKET
2 min read
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Content to Edtech is as important as internet to digital is. However in India, content needs to be not just unique but also customized. To know more read on.....

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7 ways ONLINE EDUCATION has enhanced Edu Quality.
2 min read
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Online education has been both a boon and bane. However the debate has been rested simply because the reach of online education is way wider than normal education. To a cost sensitive population like India where every pie is counted for, a drastic reduction of cost through removal of infrastructure has answered the question very clearly- however one issue still persists....QUALITY OF THE ONLINE EDUCATION! Dive to know more

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What I learnt from 10TH CBSE STUDENTS
3 min read
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Should stress be a necessary component to get the best out of students? Do 10th and 12th board exam translate into getting of age to students? Read on...

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Digital Engagement, the Two Way Road- 1
1 min read
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Digital age brings us the luxury of "listening" along with speaking. The digital engagement has disrupted the whole basis of business community. Read on to find how...

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Digital Engagement- The two way road-2
1 min read
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Gone are the days when a product was designed, produced and then marketed to be sold. Today product are dictated by the consumers, designed by the consumer, produced and sold by the consumer's. Wonder how? Read on to find out....

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7 BIG THINGS A START-UP MUST HAVE TO SUCCEED
1 min read
0 Comments

You can also change the title listed above and add new blog articles as well.

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HOW TO MAKE EXTRA MONEY
1 min read
0 Comments

Edit your Blog articles from the Pages tab by clicking the edit button.

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  •  10/8/2021 02:07 PM
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  •  19/8/2020 12:00 AM
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WHAT IS CORPORATE COMMUNICATION TODAY?

  •  16/6/2020 12:00 AM

What role does communication play in an organization? Is it a mere tool to achieve the more important goal? Lets explore the scope of communication ....

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3 min read
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Empathy in CORPORATE COMMUNICATION?

  •  15/4/2020 12:00 AM

How does the corporate culture affect the communication in the organization? If communication indeed has the kind of far reaching scope then what kind of factors play a role in molding communication in itself?

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2 min read
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DIFFERENT KINDS OF EMPATHY

  •  4/3/2020 12:00 AM

The word Empathy is not a magic wand as some of the write ups might have us believe. Weaving Empathy into the corporate culture is a slow trial and error process. Come lets dig deeper......

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1 min read
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ORGANIZATIONAL EVOLUTION

  •  15/1/2020 12:00 AM

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1 min read
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Preschool- 8 misconceptions that can change this Business opportunity into a Quicksand?

Auto Maintenance Industry: An Insight.

Auto Maintenance Industry: An Insight.

Having deep dived into the industry of Maintaining and Repairing the vehicles, I believe that, despite being a day to day consumable, auto maintenance has been a grossly undermined industry. It still does not attract the elite of the business world with very little authentic content writing done on the subject. This books hopes to give an insight into the CX of the customers to entrepreneurs, students, industry specialists or anyone who is vaguely interested in the logic of "how does this vehicle run!"

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Kruthe Prathikruthe....Every Action has a Counter Action

Kruthe Prathikruthe....Every Action has a Counter Action

Kruthe Prathikruthe…EVERY ACTION HAS A COUNTER ACTION, is a tale set in Vedic times. An newborn found abandoned in no man’s land, a very neutral kingdom’s king is assassinated, a queen is lost in storm! And all these are connected through a common thread! Read on to find out more!! Come with me into this fantasy world of Deva-Loka, Vishakanyas, Kings and Queen. The human beings however, eons ago, mongered for power in politics and hungered for love of their dear ones, not very different from us? Eh?

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SHE REFLECTS

SHE REFLECTS

Peep into the Indian women's journey, spread all over the world... What is to live life in this era as a Indian worman ???? #bose creative publishers https://www.amazon.com/dp/3952527874/ref=cm_sw_r_wa_awdb_imm_t1_EKN9ZEDQ1T04SJK0SF5S

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Amazon and Pothi links

Amazon and Pothi links

https://www.amazon.in/dp/B08M6CPSD5/ref=cm_sw_r_wa_apa_nrUMFbHQ5CSQB https://www.facebook.com/Kruthe-Prathikruthe-103945404967070 https://www.amazon.com/dp/3952527874/ref=cm_sw_r_wa_awdb_imm_t1_EKN9ZEDQ1T04SJK0SF5S https://store.pothi.com/book/ebook-thangam-pillai-kruthe-prathikruthe/ For short articles on Content writing and Start ups and Content strategy, surf through the site.

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Upcoming: a look into  INDIAN EDUCATION INDUSTRY

Upcoming: a look into INDIAN EDUCATION INDUSTRY

With the largest student population in the world, most efficient work force is it not a surprise that we as a nation are not yet the super productive and therefore the SUPER POWER? come lets explore what is stopping us and how do we break free of the shackles....

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