KINDS OF MARKETING-INDIA

Digital Marketing is on the verge of being nominated" the cliche of the year!" - all aspects dissected, scrutinized at an atomic level- Done and Dusted! Are we sure of its success? Do we really understand what and how of it? lets dive into few more case studies, at the peril of diving into subatomic level......

With all the noise about technology, AI marketing, Targeted marketing, lets pause one step back and revisit the age old - TRADITIONAL MARKETING? Is the era of traditional marketing really dead? Are the brands resorting to traditional marketing majorly not making any impact? if Yes where?